The Brief:
To design a corporate identity for a very vibrant coworking office space that is buzzing with energy. As the very word ‘Buzz’ instils a feeling of synergy & rare energy. So should the logo, was the bottom-line brief.
The Inspiration:
The Busy Bee was the obvious direction to look for inspiration.
The outcome:
Drawing inspiration from the illustrious bee, the logo is buzzing with energy too. The swish style and the path of flight, exemplifies the swift movement of a bee, while the colours yellow & black are typically associated with the bee. The little white elements in the yellow background signify the bringing together the vibrant elements of ecosystem, collaborative spaces and of course the buzz that gets everyone on the move.